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As a Junior Lead Management Manager (m/f/x), you will play a pivotal role in driving premium leads, customer acquisition and revenue with operational excellence. Reporting to Head of Lead management, you will collaborate with a cross-functional team including but not limited to product, tech, sales to expand more lead acquisition channels, qualify the leads and make the customized lead routing mechanism, ultimately, drive the lead number and converted customers.
This hybrid role offers the opportunity to work in an inspiring environment in Hamburg with the flexibility to balance in-office and remote work.
Aufgaben
- Data enrichment: Based on the existing customer data pool, acquire the new ICP (ideal customer profile) user information via data purchase or data crawling, completing more diverse user profile, and finally raise the quality of the sales public pool, which ultimately contribute to leads scoring model and generate the incremental leads and customers.
- Data crawling: Collaborate with tech team, leverage the expertise and automate processing tool to crawl the qualified leads from the relevant industrial websites, which includes B2B platform, vertical e-commerce platform, online yellow pages, etc, which contributes the massive growth of leads.
- Lead routine: Based on the different feature and phase of development, make the tailor made lead routine strategy, in order to maintain a smooth and highly efficient lead dispatch mechanism, which will drive the growth of treatment rate and conversion rate, ultimately the incremental leads and customers
- Lead scoring: Working together with the data science team, keep iterating the lead scoring model and the calculation of ICP algorithm, based on the evolvement of ICP of Visable, which is impacted by the demand of the website on a industry level, retention rate, etc.
- Communication: Frequently communicate with the global sales team, collect the requirement and the feedback of the lead development and management, based on which, make the relevant solution to solve with the help from the external stakeholders, especially with product, tech, data, business application team.
Profil
- Bachelor's or Master's degree in Marketing, Advertising, Data Analytics, Engineering or related fields
- Had the working experience of working student or intern and show proven records on driving good performance record in the field of data enrichment, lead routine and data crawling
- Good knowledge in SQL, Python, and Knime is a plus, but not mandatory
- Excellent analytical skills, and good communication as well as an outgoing personality for the stakeholder Management
- Experience in data management, preferably an understanding of sales and marketing in a B2B context. Understanding the subtleties of sales funnels and lead-generation processes will enable you to contribute effectively to our team
- Familiarity with process automation tools and CRM platforms, such as HubSpot and SugarCRM, is advantageous. Experience in streamlining workflows and utilizing CRM systems will help to optimize operational work efficiently
- Fluency in English (written and verbal)
Wir bieten
- The opportunity to actively shape the future of the online B2B business and build an European champion
- You can expect an established traditional company with the advantages of a dynamic start-up culture: flat hierarchies, relaxed, informal atmosphere and a great team spirit
- An agile and supportive environment where success is always a team effort
- Benefit from our fitness cooperation with Urban Sports Club and train flexibly in over 7,500 studios across Germany
- Optimal work-life balance with 30 vacation days (plus Christmas Eve & New Year's Eve) and flexible working hours
- We believe in the best of both worlds: flexibility and collaboration. Thus, you'll enjoy the benefits of working from home while also experiencing the team spirit in our offices (approx. 50%)
- We promote your professional and personal skills with individual training opportunities (e.g. Visable Online-Academy & Trainings), regular feedback discussions and team-building measures
- Take advantage of our “Workation” offer and work where others spend their holiday